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History of Detroit Red Wings

The Detroit Red Wings are one of the most storied hockey franchises in NHL history.  With 11 Stanley Cup Championship banners hanging from the rafters of Joe Louis Arena, the Detroit Red Wings have the most Cups in their possession of any United States-based hockey team in NHL history.  Detroit has had a love affair with the Red Wings since their beginnings in 1926 and their days at the old Olympia Stadium at Grand River and McGraw that began in 1927.

First known as the Detroit Cougars and then the Detroit Falcons, Detroit’s professional hockey team finally became the Detroit Red Wings in 1932.

At DetroitAthletic.com, we take the Red Wings seriously and we pride ourselves on having the greatest selection of Detroit Red Wings merchandise anywhere in the world.  From Detroit Red Wings jerseys and jackets to Red Wings T-shirts, hoodies, sweatshirts and caps, DetroitAthletic.com is your hometown source for all of your Red Wings apparel and merchandise needs.

Detroit Athletic Co. is the Motor City’s original sports specialty shop and has been Hockeytown’s favorite source for Detroit Red Wings merchandise for more than 30 years.  Located near the grounds of historic Tiger Stadium, Detroit Athletic Co. operates less than a mile from The Joe and is a favorite pregame stop for Red Wings fans who are heading to the JLA.

At DetroitAthletic.com we make it easy for you to represent your Detroit Red Wings year-round because we offer a wide variety of Detroit Red Wings merchandise and apparel.  Check out our selection of Detroit Red Wings children’s apparel and our selection of Detroit Red Wings baby gear. Searching for specialty sizes like a Detroit Red Wings big and tall jersey? Our Red Wings Shop has what you need!

Are you looking to buy a Detroit Red Wings jersey? DetroitAthletic.com is your one-stop shop for authentic, replica and customizable Red Wings jerseys. We have a huge selection of Red Wings jerseys for men, Red Wings fashion jerseys for women and Red Wings kids jerseys too. Our Detroit Red Wings store also carries a selection of player specific merchandise including Henrik Zetterberg jerseys, Pavel Datsyuk jerseys, Gordie Howe jerseys, Steve Yzerman jerseys, Nicklas Lidstrom jerseys, and Darren Helm jerseys.  Ladies can get in the game when they check out our impressive selection of Red Wings gear and Red Wings apparel for women. We carry coveted brands like Old Time Hockey, Reebok and New Era Cap Co. Our team-spirited Red Wings hoodies and chic Red Wings accessories are just what she’s looking for. In our Red Wings Shop, you will find fashionable Red Wings T-Shirts, tank tops, fleece and more.

Our Red Wings hop has everything you need to support the Detroit Red Wings in any weather. Stay warm and cozy while representing the Red Wings this cold weather season with our selection of Red Wings outerwear, Red Wings knit caps and Red Wings gloves. Or hit the beach with some extra Red Wings team spirit as temperatures rise with our selection of Red Wings T-shirts, socks and flip flops.

Detroit Athletic Co. is Hockeytown’s original sports specialty shop.  We look forward to serving your Detroit Red Wings needs. 

Latest News

Remembering the Detroit Red Wings’ tough left winger Nick Libett

Nick Libett fighting Keith Magnuson. Considered one of the best two way left wingers in Detroit Red Wings’ history, Nick Libett is remembered for his exceptional checking ability, and toughness during his twelve seasons in Detroit where he scored twenty or more goals six times. The durable… Read More…

Red Wings have to follow Babcock’s lead to get back in this series against the Bruins

Detroit head coach Mike Babcock has seen it all in his long career behind the bench. For a while in Game Two, the Detroit Red wings lost focus and tried to stand toe-to-toe with the Boston Bruins, a burly team of manly men who like to drop the gloves as much as they like lacing up their skates. That… Read More…

5 reasons the Red Wings can beat the Bruins

The play of goalie Jimmy Howard will determine how far the Red Wings go in the Stanley Cup Playoffs. With the Detroit Red Wings finishing in the 8th spot in the Eastern Conference, few in the hockey world are giving them a chance against their first round opponent, even after their Game 1 victory on… Read More…